Strategic Solutions
for Bold Leaders
Who Drive Transformation

Welcome to The Performance Communication Company, founded by Mariam Haddad, a pioneer in human-centered, strategic communication. Our company blends executive leadership with Mariam’s unique methodology to elevate how leaders engage, communicate, and inspire. With 18 years of proven success, we empower leaders and organizations to align purpose with action, creating powerful connections and fostering resilience in the face of change. 

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We excel in advising, consulting, learning, and coaching services. Our unique 'Fold-the-Universe' approach is designed to deliver measurable results within 90 days. At the core of our brand are pillars such as voice as a multidimensional tool, strategic storytelling, holistic transformation, and results-driven innovation. We are committed to using communication to solve problems, manage crises, and foster growth for our clients.

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Our science-based, performance arts framework unlocks potential at all levels of your organization.

Our approach is a fusion of corporate rigor and creative artistry—developed and refined over nearly two decades. We help leaders navigate complexity, inspire their teams, and achieve sustainable success by transforming communication into a powerful strategic asset.